11 Main Lookbook For Fashion Week

CREATIVE DIRECTION, GRAPHIC DESIGN, PR, EVENT GRAPHICS.

EMBOSS, DEBOSS, MATTE AND GLOSS. ALL FOR FASHION WEEK.

To launch the 11 Main brand we hosted an event in Manhattan featuring a smathering of our best shops and invited style editors to stop by. The result was product placement in Vogue, Redbook, Women's Wear Daily, and InStyle to name a few. The take away piece was a beautifully designed lookbook with glossy embossed illustrations over debossed matte paper. Black on black of course.

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