The Double Dutch

CREATIVE DIRECTION, VIDEO PRODUCTION, DIRECT MAIL, AMBIENT STUNT AND WEB SITE DESIGN AND DEVELOPMENT.

LET US NOT FOR GET THE PAST

The Double Dutch, a local San Francisco hot spot in the retro 80's hip hop scene, came to us to help them redesign their site and launch a non traditional campaign to raise interest for the re-opening night. How did we do it? By inventing a fake non profit called the Coalition to Save the Boom Box. How else would you do it? Complete with a micro site and 3 part Ken Burnsian mocumentary series, killer wild postings, a USB tape cassette invite and a protest in front of the Apple store to boot. The result was a line out the door and around the block.

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